Services

All our services cost the same hourly rate. There are no fixed contracts, simply pay as you go for as many hours a week as you need. Simple.

Lead & Appointment Generation

The provision of well qualified, high quality leads and appointments is a core VHO competency.

It goes without saying that lead and appointment generation as part of a carefully thought out and targeted strategic Business Development Plan is critical to any organisation’s success.

This philosophy is always at the forefront of each VHO team member’s mind.

We are driven by knowing that our success is each client’s success and perpetually think out of the box. VHO exploit all avenues to maximise the number of well qualified leads and appointments for our clients, no matter what the size of campaign and quality of data.

It’s far from a numbers game to us and we feel our lead and appointment generation success lies in our intelligent, open-ended discussion approach. We pride ourselves on an enviable track record of results, which we know is reflected in our clientele as they do come back time and time again.

Data Cleansing

Every marketing campaign is based around your contact data, even the most perfectly planned campaign will result in failure and possibly loss in revenue and credibility when the wrong contacts are mailed, e-mailed or telephoned.

Maintaining existing contact data

VHO can enhance the value of your existing customer and prospect data by ensuring that it contains accurate and up to date information.

For example, we can check that the following details are still correct, and populate incomplete or absent fields:

Contact names - Phone numbers - Job Title - Email addresses - Addresses - Number of employees - Company Turnover

Creating new contact data

We can also create a new contact database by purchasing contact lists from commercial suppliers and validating that the existing contact information is correct and enhancing it with specific additional information that you require.

Event Marketing

The holding and planning of a seminar or similar event can be a costly but key part of your marketing strategy. How do you justify this expense and insure a positive ROI? VHO can help you get the best return from your investment through targeted telemarketing before and after the event.

Driving Attendance

Of prime importance is attracting the right delegates to attend, and then ensuring that they then turn up. This is best achieved by a telephone campaign, which VHO can plan and co-ordinate.

Getting people to your stand

For large events where you are only one of a number of exhibitors, it is of paramount importance to ensure delegates visit your stand rather than your competitors. Calling the delegate list to raise awareness and announce incentives is an effective way to advertise your stand.

Event Follow-up

The most important information from the event is the contact list of those delegates who visited you during the event. It is imperative that these contacts are followed up quickly whilst you and your offerings are still at the forefront of their minds.

Customer & Prospect Relationship Management

Competitors are always trying to stop you gaining more business, or take existing business away. Without a constant ongoing effort, hot prospects can go cold very quickly.

Similarly existing customers that have been clamouring at your door can go very quiet. It is important to focus on keeping your brand at the forefront of your customers and prospects minds.

We can remove the burden of keeping this level of contact by maintaining these relationships on your behalf. Moreover, by helping you to ‘farm’ existing accounts we can sometimes uncover additional revenue opportunities.

Company Profiling

Gaining a foothold into a blue-chip or large corporate, can be the first step to developing major ongoing and growing business, but opening that initial door can be a tough proposition. Arming yourself with key in-depth information about all aspects of that company that is relevant to your products and services is key to getting in.

VHO specialises in providing in-depth investigative analysis of the key information to enable you to capture a major new corporate client.

Examples of the information it may be possible to deliver includes:

Company structure (e.g. by country, branch, department)
Relevant key decision makers and their contact details
Current and future buying requirements
Procurement and tendering processes
Budgets and budget allocation
Key pains/ issues

Customer Telephone Surveys

VHO can conduct telephone based surveys of your existing customer base.

68% of all lost business is because the customer perceives that you are indifferent towards them and their needs. Gathering ongoing feedback is fundamental to retain customer loyalty.

VHO conduct the survey, provide raw survey feedback data, and can also provide statistical analysis of the results to help you identify what you are doing right and what can be improved.

In addition, we can conduct telephone surveys aimed at new prospects to help you identify buying trends and thereby improve your marketing campaigns and future product development.